R&D CREATIVE CONCEPTING

Our creative concepting sessions are a specialized form of consultancy, where an experienced and recognized creative/artist is invited into a corporate R&D-environment to collaborate with engineers & researchers to solve complex bottleneck problems, generate unexpected/out-of-the-box solutions and support implementation of truly innovative products or services. The added value of creativity in a rational engineering environment has the potential of disrupting the market, attaining market-leadership, creating a pioneering corporate identity and bringing new waves of inspiration and energy to the company. Creativity will systematically grow into a rare and invaluable asset within our modern-day society. We consider it an indispensable component of true innovation, flourishing economy and social cohesion.


WHAT IS THE ADDED VALUE OF THIS TECHNIQUE?
– Remove bottlenecks or refuel research on specific R&D-related enigmas
– Providing new, unexpected & multidimensional perspectives on a problem, offering new pathways for exploration & development
– Stimulating group dynamics, motivation, creative thinking and pro-active collaboration
– Inspire new, high-potential ideas and corporate strategies
– Our multidisciplinary tech knowledge, combined with our decade-long expertise in creativity, making us the ideal partner for truly innovative product or service development


WE ARE SPECIALIZED IN:

– finding a common language and comfort between creatives, researchers, engineers and business developers
– creation of a respectful, clearly identified and effective itinerary in accordance to all parties
– true innovation, no false image building
– authentic creative/artistic competence
– aware of the latest technological advances
– a wide network of acclaimed, talented and recognized artists and creatives with a tech skill set
– high flexibility
– …

For info regarding this specific service, please contact: info@icon-brussels.be